"After looking for solutions to our time-consuming research issue with trademark infringements and after having tried various products with external handling and evaluation – which we found unsuitable for our needs – we finally discovered Brandshield. The comprehensive tool allows us to evaluate and act on the infringements fast ourselves, whilst we save a lot of time on the research as it sums all results up in an easy to understand and effective user interface. With Brandshield we are able to optimize our resources and reaction time and are able to easily identify and process far more trademark infringements than ever before."
Hannes Tribelnig
Licensing/Trademark Protection & Product Placement Manager
KTM Sportmotorcycle
"BrandShield is a technology that helps change the balance in the fight against counterfeiters. The analytical capabilities of BrandShield allow our team to locate the most damaging online problems for New Balance at any given time. The interface is extremely intuitive yet has a magnitude of capabilities that help us perform and manage our enforcement activities with higher efficiency. The patterns recognition capabilities of the system help us locate groups of abusive cases to reveal larger networks of the worst counterfeiters. The machine learning capabilities also help us to focus the results on what is most important. BrandShield as a company keeps surprising us with constant improvements to their services and technology.”
Dan McKinnon
Senior Counsel Intellectual Property & Brand Protection
New Balance